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Registered office: LivingWandsworth Ltd, 41 Pretoria Rd, London SW16 6RR
Registered in England and Wales No: 06985972
Registered office: LivingWandsworth Ltd, 41 Pretoria Rd, London SW16 6RR
Google Search Engine Professionals
Google AdWords
Google AdWords is a highly effective pay-
The benefit of using Google AdWords is that you only pay when visitors click on your advert, taking them to your web site. This effectively means your advert could be shown thousands of times a week, increasing brand awareness but you only pay if someone clicks on the ad.
Does Google AdWords really work at getting visitors?
Yes, it’s one of the best ways to drive traffic to your site.
What’s the minimum amount I need to spend.
We set a minimum of £2.50p per day. But it depends on the product/service that you are offering, and the cost of the keywords associated with that.
Should I search for my advert?
No, you shouldn’t do anything that may bring your advert up. If you click on it, it will cost you the cost of the click, and if you don’t Google may think it’s not relevant to the search.
What is the Google Display Network?
The display network consists of other sites that can display Google Ads, these sites
have been pre-
Does using Google AdWords mean I will place higher in the organic results?
No, Google AdWords only relates the to advertising side, the organic results can not be affected.
But the reporting tools provide useful insights that can help improve your site, which may lead to a better search results position.
How do we pay for Google AdWords?
We take the fee and the budget for the month before the month start.
Can I get the top position?
Yes, with the right budget and keywords.
AdWords -
We’ll create an advert for you, like the one below, we also choose relevant keywords, such as “web design” or “website designer”. At this stage together with you we set a daily budget. Once we have done this your campaign will be live.
Professional website development
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Advert
Keywords & keyword cost per click
Your advert will be displayed in two ways;
1. When a user does a Google web search, along with the organic results you advert may appear.
2. If a user visits a relevant Google Display Network (e.g. AOL, The independent) your advert may appear.
Providing you have any remaining budget for the day Google will continue to display your advert where relevant. When someone clicks on your advert Google deducts the keyword cost from you budget.
Google Web Search
Google Display Network
Every month we send you a report letting you know how well your Google AdWords campaign is performing. This report can tell you a great deal of important information ranging from how relevant the chosen keywords are to the website, the number of times each keyword led to your advert being displayed, the number of times users clicked on your advert, right down to the how many sales your advert led to.
Not only will you receive a report but we will go through the first one with you in depth so that you have a sound understanding of what all statistics mean.
Of course none of this means a thing unless the campaign is actually resulting in your desired action, i.e. leads, sales, or contacts. So we ensure that we test multiple ads and keywords to give you the best possible chance of improving your desired action.
To start the campaign we charge a £30 setup fee, we also charge a monthly fee of £15 or 10% of your advertising budget whichever is the greatest, to administer the campaign. The minimum amount that you should spend on your campaign is £2.50p per day, but when we start your campaign we will be able to tell you how much your keywords costs and how much you should be spending per day,
Your Google AdWords campaign will be run by one of our Google Adwords specialists, these are people who are fully Google Adwords Qualified Individuals, having sat multiple yearly exams set by Google to ensure their proficiency in running AdWords campaigns.
Google AdWords is one of the most effective ways of getting advertising to your website, all of our clients see an increase in traffic their site after initiating a Google AdWords Campaign. Clients that sell items also see the number of sales increase. Google AdWords is far more effective than most traditional means of advertising, including leafleting, or putting up posters, with a Google AdWords we can effectively target Internet users who are actively looking for the services or products you supply, or get you onto website that are relevant to your website.
The reports that we produce from Google AdWords also give insight into how your website can be improved so it ranks higher in organic search result rankings.
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